Trucking: Specialty Trucks yet still no work, conveyor belt, trucking business

Question
QUESTION: My family and I just started trucking business in Texas with a couple of conveyor trucks. They are a lot like a dump truck except that they have a conveyor on the back end that can place material up to 80 ft. away.  We have heard that these trucks are abundant in the Midwest and on the West coast, but we just don't know how they got started and who their target market was. I'm trying to obtain any information about starting a trucking business and see if anybody else has heard of or seen these trucks.

ANSWER: David, I am not familiar with the truck you describe.  Is it an open bulk hauling truck like a dump truck?  Does the conveyor stay at ground level? or can it deliver material to say a second or third story window or roof?  Or is it a box truck with a self contained conveyor? How big? You say they are abundant in the Midwest and west coast.  I am in the Southeast and don't think I have ever seen one but it sounds interesting.  Do you know what kind of market they serve in the Midwest and West Coast?  Sorry I have more questions than answers but I think we could find a market niche.  Let me know.
Jim

---------- FOLLOW-UP ----------

QUESTION: Jim-
Our trucks are open bulk just like a dump truck except the fact that we don't dump the load. It has a 19' conveyor belt that rests on the side wheel well when traveling down the road.  When we get to the jobsite we can rotate the conveyor arm to the back of the truck with the remote control. From there we can rotate the conveyor arm up to 270 degrees off the back end of the truck and place material up to 80 feet away all while moving the truck as well, just from the remote control. You can check out our website if that would help out a bit more. But the problem we are having is just getting our business started and keep it going. We've had a few jobs here and there but nothing really consistent. Our website is www.greilconveyor.com.

Answer
David.  This is a really unique specialty niche.  I checked your website and the manufacturer's.  Here are my ideas.
Your applications page shows what you can do with this tool, but it doesn't emphasize the benefits.  The three buttons "Save Time", "Save Labor", and "Save Money" should link to a short paragraph of bulleted list of the ways your prospect can "Save Time", "Save Labor", and "Save Money".  In your advertising I think you should focus on the old way to do the job and the time savings and superior results to be obtained by your methods. You have identified three primary markets, commercial, residential and ranch.  I would add one more; government or institutional.  I can see a number of applications either in highway building / landscaping either directly with state, county and city governments or as a sub contractor to the general contractors on highway projects.  This will take a little research to get on the government bid lists but if you know who the highway contractors are you can contact them directly.  The sell is you can save them a tremendous amount of labor dollars and deliver value.  Business to Business is a little more work to sell but can result in bigger jobs and repeat as well as referral business.  Speaking of referrals you can offer your past customers an incentive if they refer a new customer.  If the jobs are coming from the final consumer you can go back to the supplier and ask for leads to other customers.  Get the suppliers to recommend you for delivery and it's worth a small commission or finders fee.   Every job can lead to another job if you deliver value and promote it. Best of luck.  Jim