Vintage Cars: Vintage Cars, e mail address, target segment

Question
QUESTION: Hi Jeff,

I am doing research on Vintage cars and I want your valuable views on that. Can u help me regarding this. Pls give me your mobile no to contact or your mailID, so that i will be sending some questions which are very essential for me. It will be great for me, if you can help me in this reard.

ANSWER: You're welcome to ask any questions you like, right through this site.  You have the option of making my answers private if you want, but I don't give out my private e-mail address or phone number.

---------- FOLLOW-UP ----------

QUESTION:
a) Yes
b) No

2) Please list some of the vintage cars that you are aware of?


3)    How familiar are you with the brand Pierce- Arrow?

a) Aware of it
b) Never heard of it


4) What is your perception of the performance of Pierce-Arrow vehicles in the following areas on a scale from 1 to 5 (5 being the BEST)

a) Luxury
b) Brand Reputation
c) Reliability


5) Compared to other brand cars, how does Pierce-Arrow rate on the desirability of ownership?

a.   High
b.   Medium
c.   Low
d)   No idea


6) Will customers be interested to buy Pierce-Arrow vehicles if they are re-launched in the future?

a) Very much interested
b) Might be interested
c) Not Interested
d) Don’ know

7) What would be an ideal strategy for Pierce Arrow if it were to be launched?

Price

Target Segment

Geography





8) Are you aware that Duesenberg Coach Company is re-launching the car by the brand name of Duesenberg?
a) Yes
b) No   


9) Are you aware that Studebaker is entering the motorbikes market?
a) Yes
b) No   

I am just sending questionnaire, so pls help me in completing my research on Vintage cars and I request you to bold the answers

Answer
1) There's no question here.

2) There are several hundred American-made vintage cars; I can't list them all here.

3) A- very aware of it.  I worked for a man that has two of them.

4) All three I would rate a 5.

5) A- high, but only among people that are familiar with the vehicle.  Names like Packard and Duesenberg are far more well-known.

6) B- might be interested.

7) The target audience for high-end vehicles is a young group today, and they have no idea what a Pierce-Arrow is, so it has little value to them.  I can't imagine launching a new car called the Pierce-Arrow and trying to compete with Mercedes, Maybach, Bentley and Rolls-Royce.

8) No, but it's been tried several times before, without success.

9) No.