Harley Davidson is a popular American motorcycle manufacturer. Often known simply as Harleys, the Wisconsin-founded company is one of only two motorcycle manufacturing companies that survived the Great Depression. Highly customizable, they have a distinct silhouette that has borne them a loyal following. Harley Davidson motorcycles are always in high demand, which makes them relatively easy to sell, as long as a few key points are kept in mind.
You must price your Harley competitively if you want to sell it. Check out prices of similar models but if none are available for sale, you can use the following method to set a fairly sensible price for your Harley.
NADA guides can give you a base price from which to start. Adjust your price depending on the condition of your Harley. The lower the mileage, the higher the price you can charge. Also, upgrades will increase the value of your bike Consider the typical costs of new upgrades and adjust accordingly. Also, because motorcycles are usually luxury items, market slumps may affect pricing.
Although you need to paint a flattering picture of your motorcycle when listing it, be honest in your advertisement. For example, if it is slightly damaged, don’t state that it is “as new.”
List your Harley where people are likely to be looking for motorcycles. This includes resources such as the official Harley Davidson website under "Used Bikes" and eBay. If you list both online and in the newspaper in your area, you increase your chances of getting a buyer.
When selling your Harley Davidson, you should be aware of what the buyer will be looking for. VIN numbers are the primary way that a buyer knows that the motorcycle they are buying is legal, so be sure that your Harley not only has them, but that you can readily point them out.
You can find VIN numbers on the left side of the engine case for pre-1961 models; on the engine base for models made between 1962 and 1969; on the frame and the engine case for 1970 to 1980 models and only on the frame for post-1970 models.
If your registration and your VIN numbers don’t match up because of a typo, go to your local department of motor vehicles to get it remedied.
