Determining fair market value for any vehicle, including ATVs, can be tricky. Many factors impact the market value, including location, condition, make and model. Fortunately, several guides exist (online and in bookstores and auto stores) that can help determine the fair market value of an ATV.
Quite possibly the most popular and most cited vehicle reference manual available, the Kelley Blue Book lists the value of ATVs—you just have to look under the "Motorcycle" heading (ATVs don't have their own heading mainly because they're too small a category on their own). Simply locate the make, then model, then year. The Kelley Blue Book will have a listed price for private sales, trade-in values and dealership sales prices for used ATVs.
A little less famous than the Kelley Blue Book, the NADA Guide is very popular among dealerships and private sellers. It's arguably a more realistic reflection of the actual price you can expect to buy and sell used vehicles at. Just like the Kelley Blue Book, the NADA Guide lists ATVs under "Motorcycles," and their values are found the same way. The NADA Guide tends to be more well-received when dealing with dealerships, so be prepared to know ATV values from this guide.
Perhaps the most accurate and up-to-date sources on which to research market values for ATVs in your area are classifieds websites such as eBay.com or Craigslist.org. These sources will often reflect more realistic price values than either the NADA Guide or the Kelley Blue Book. While those guides give you an idea of what your ATV should be worth, cross-referencing those values with the those found on classified websites will give you a more realistic value you can expect to pay for an ATV or sell one for.
